Cradle to cradle design

These guys met and started a company together.
How does being better for the environment match up with business?
make money in the process of using less raw materials,
building with grass roofs, that insulate, preserve the roof.

Central is the idea of the ecosphere and the industry sphere,
some materials cycle in them. in the process you have the chance to upgrade them instead of downgrade and burn. Waste is food!

Use natural airflows instead of airco, daylight..
Better environment, happy workers, and more output.

McDonough Braungart Design Chemistry (MBDC)

2007-10-24

 
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